Community, For Moms, Life, Self Care / October 7, 2019

How Much Is The Pink Tax Costing You Annually?

First and foremost, do you know what the pink tax is?

According to, the average woman is charged $1,351 more annually for being a woman

As if the wage gap in the US wasn’t bad enough and it isn’t ridiculous that women are paid 75 cents on the dollar for the same work as men, there is real discrimination in pricing between products that are marketed to men and women.

Next time you are at your local Target, we encourage you to browse the aisles and compare the price differences between regular household goods like body wash and shampoo for men and women.

Researchers at the Massachusetts General Hospital discovered through a study that women pay an average of $3 more per ounce for moisturizers that targeted women than those intended for men.

It’s even worse when it comes to things that only women need like tampons and pads.

Learn more about how much more you are overpaying in the video below.

Linnea Moran

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