Fashion, Art and Design, Random Musings / September 24, 2019

Jennifer Lopez And The Versace Dress That Broke The Internet

If you were alive and well in the year 2000, then you remember the dress. You know the one, that iconic lush green dress that set the world of fashion and our tv screens ablaze (not literally of course, but close).

We are referring to the game-changing Versace dress that Jennifer Lopez wore to the 2000 Grammy Awards.

One thing you might not know is that that dress defined how we interact with images on the internet.  Today, we take Google Images for granted, but at the turn of the century, the search platform did not exist. It wasn’t until after the awards show when the search giant was overwhelmed with queries for the risqué dress that Google Images was born.

With its ultra-plunging neckline and lower-than-low back, the red carpet shot of J Lo in that jungle-print, flowy number was the first image to ever go viral on the internet. #shebroketheinternetfirst

At last week’s Milan Fashion Week, Lopez shut down the runway in a revamped version of the dress for Versace’s SS20 runway show. Being that it is also the 20th anniversary of that memorable moment, her appearance at the show was marketing magic.

Even after all this time, Lopez looks even better than she did wearing the dress over 20 years ago.

We. are. not. worthy.

In this video, she talks about how she ended up wearing the dress to the Grammys and it is not at all the story you’d expect.

Linnea Moran

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